A General Morphological Analysis to Support Strategic Management Decisions in Public Transport Companies

(چکیده مقاله) :
Abstract :

This paper presents a General Morphological Analysis (GMA) meta-model aiming to help decision-makers wishing to integrate sustainability concerns into the company strategy. This is made by joining Operational Research (OR) analysts, decision-makers and stakeholders as participants in the problem structuring and formulation process. This is particularly relevant in societal issues, where public transport companies are particularly important. Indeed, public transport companies play a quite visible role in the dimensions of corporate social responsibility, namely because of four reasons: (i) they provide daily services crucial to mass customers’ mobility; (ii) their investments are usually of high value and rather sensitive to technological development; (iii) they play a crucial role in the energy sector and (iv) are strongly dependent upon macro-policies.

(توضیحات تکمیلی) :

(توضیحات تکمیلی) :
Description :

مقاله ISI انگلیسی اصلی
سال انتشار:2017
فایل ISI انگلیسی اصلی ، با فرمت Pdf
تعداد صفحات فایل ISI انگلیسی اصلی: 10 صفحه


Authors / Descriptions(نویسندگان/توضیحات): مقاله ISI سال انتشار2017 \ Mariade Fátima TelesaJorge Freirede Sousab
Sent date(تاریخ ارسال) : 1397/10/21  |   1/11/2019
Number of visits(تعداد بازدید): 751
Key words (کلمات کلیدی): General Morphological Analysis Environmental Management Strategic-Decision Making
Number of pages(تعداد صفحات) : 10
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